TfL Design Standards
Transport for London design standards, including the Basic elements standard.
TfL's design standards are the graphic rules for everything carrying the Transport for London identity, from roundels and colours to interchange, door and supplementary signs. They are written for staff, suppliers and design agencies producing TfL work.
For signage and wayfinding
What it asks of your signs
- 01TfL's typeface is Johnston 100. It is exclusive to TfL, and third parties have to apply for it through TfL's corporate design pages.
- 02The Basic elements standard sets a clear print policy developed with RNIB: mixed case, never all capitals; text ranged left; no italics; no change to tracking; good colour contrast.
- 03Roundels must never be redrawn, distorted or placed on busy backgrounds. Keep a clear zone of a quarter of the bar width all round.
- 04Signage has its own standards in the suite, including the Interchange signs standard, the Supplementary signs standard, the Door signs in the customer environment standard and the Pictogram standard.
- 05Work on a London station or interchange will be checked against these standards, so get the current issue from TfL at briefing.
What they are
TfL publishes a suite of more than twenty design standards covering its visual identity and its customer environment. TfL says they are for staff, suppliers and design agencies involved in graphic design and layout. Signage-related standards in the suite include the Basic elements, Colour, Pictogram, Interchange signs, Supplementary signs, Door signs in the customer environment, Safety and supplementary notices, Gateline graphics, Line diagram and Text legibility standards.
The Basic elements standard, Issue 8, is the foundation. It covers the corporate typeface, typographic policy, roundels, TfL logotypes, the mark, the Mayor of London logotype and the corporate colours.
What they ask of signage
The typographic policy is the part every wayfinding designer should know. Set in mixed case, range left, never justify, avoid italics and emphasise with weight instead, keep text horizontal, and never reduce leading or adjust tracking. Minimum type sizes depend on viewing distance. These rules line up closely with BS 8300-2 and the Sign Design Guide, so a scheme designed properly to those will need little rework to meet TfL's.
The roundel rules are strict. The roundel must not be redrawn or modified, must keep its exclusion zone, and must not be reproduced below 12 mm wide where it contains a mode name in the bar.
How they relate to other guidance
TfL's standards are a client specification, like Network Rail's Wayfinding Design Manual for national rail stations and the HSE Signage Manual for Irish hospitals. They sit on top of the Building Regulations, BS 8300-2 and the safety signs rules. On the street, Legible London and road signage follow their own systems, and highway signs remain under TSRGD 2016.
Editions and history
TfL and Monotype released Johnston 100, the updated version of TfL's corporate typeface, in 2016. The Basic elements standard is now at Issue 8. Check the issue number of every TfL standard at briefing, since they are revised individually.
Sources checked
- tfl.gov.uk/info-for/business-and-advertisers/design-standards
- content.tfl.gov.uk/tfl-basic-elements-standards-issue-08.pdf
- tfl.gov.uk/info-for/media/press-releases/2016/june/iconic-transport-typeface-updated-for-the-digital-a
A summary in our own words, checked on 16 October 2026. It is not the document itself and not legal advice.
Equivalents and related
The same ground, elsewhere.
- Network Rail Wayfinding Design Manual, NR/GN/CIV/300/01Great Britain
- Inclusive Mobility: A Guide to Best Practice on Access to Pedestrian and Transport InfrastructureEngland
- Design of an accessible and inclusive built environment. Buildings. Code of practiceUK
- Sign Design Guide+: a guide to designing inclusive wayfinding informationUK
- The Traffic Signs Regulations and General Directions 2016 (SI 2016/362)Great Britain
- HSE Signage ManualIreland
Read more
More in Traffic & road signs
Working to TfL Design Standards on a live project?
Wayfinding design, compliance, manufacture and installation, with the signage certificates signed off by us.